by Kelly | Aug 3, 2018 | Digital Marketing, Marketing Strategy, Social Media Marketing
Facebook, Twitter, Snapchat and Instagram are exciting platforms that allow users to interact with friends and with what is interesting in the world around them. For businesses that are not particularly exciting, this may be a problem. You know what we mean. Most...
by Kelly | Aug 3, 2018 | Digital Marketing, Marketing Strategy
As part of our efforts to keep you informed and up-to-date with the latest in SEO and digital marketing, Burg & Co. highlights important SEO news of the week. Our weekly SEO news highlights will help you keep track of new search engine policies, major search...
by Kelly | Aug 3, 2018 | Digital Marketing, Marketing Strategy, Pay Per Click Marketing
Google, Google, Google. If you’re involved in any shape or form of digital marketing, then you know the power of increasing your site’s visibility with Google. Your digital marketing strategy should include optimizing for all major search engines, including Bing and...
by Kelly | Aug 3, 2018 | Content Marketing, Digital Marketing, Marketing Strategy, Search Engine Optimization
Developing a successful SEO strategy is key to any modern business trying to maintain a digital presence. SEO (search engine optimization) is the practice of increasing your website’s visibility on the web through organic methods like content, links and mobile...
by Kelly | Aug 3, 2018 | Digital Marketing, Marketing Strategy, Pay Per Click Marketing
Did you know that it’s possible to advertise your business, track the effectiveness of your advertising and integrate your advertising with multiple platforms? With PPC campaigns, this kind of marketing is not only possible but powerful. Pay-per-click (PPC)...
by Kelly | Aug 3, 2018 | Digital Marketing, Marketing Strategy, Social Media Marketing
By this point in time, you’re most likely aware that people love social media. Maintaining a presence for your business on platforms like Facebook or Twitter provides more avenues for your clients and potential clients to connect with you. You probably do fine on your...