by Kelly | Aug 21, 2019 | Marketing Strategy
If your business’s website is built for lead generation, you need to have a mobile marketing strategy. More users than ever before are using mobile devices like smartphones and tablets to access the internet. For many users, particularly people who are younger, a...
by Kelly | Aug 18, 2019 | Marketing Strategy, Social Media Marketing
The future is mobile. While people will always need traditional desktop and laptop computers in some capacity, every year smartphones and tablets are becoming more powerful, more capable and more common. Every year, more and more people are doing things on their...
by Kelly | Aug 8, 2019 | Marketing Strategy, Pay Per Click Marketing
A solid pay-per-click (PPC) campaign can bring you qualified leads in a smaller window of time than organic search. However, the strategy behind a PPC campaign requires a lot of research, tuning and maintenance to remain effective from start to finish. We believe...
by Kelly | Aug 3, 2019 | Marketing Strategy, Search Engine Optimization
If you’re looking to drive traffic to your website, search engine optimization (SEO) is one of the most effective ways to do it. Sure, there are plenty of other ways to drive traffic to your website, including traditional efforts like radio and television. Running a...
by Kelly | May 6, 2019 | Digital Marketing, Marketing Strategy
The mobile internet was the hot new thing just a few short years ago. Now it’s the new normal. As smartphones and tablets are meeting and even exceeding the capabilities of desktop and laptop computers, people are spending more and more of their lives on mobile...
by Kelly | May 5, 2019 | Content Marketing, Digital Marketing, Marketing Strategy, Search Engine Optimization
The mobile internet is here to stay. According to Google, more than 50% of online searches are now performed on a mobile device. This number is only going to continue to grow as smartphones become the norm and mobile technology continues to develop. This coincides...