by Kelly | Sep 2, 2022 | Audit Consultants
Search engine optimization, or SEO, is a set of techniques, tools and strategies designed to help websites rank higher in search results, and it’s highly important for businesses that want to grow. And it’s not just that digital marketing and SEO professionals...
by Kelly | Sep 1, 2022 | Digital Marketing
Building a viable conversion funnel or, as it’s also called, a sales funnel, is an effective way to boost your business’s revenue. A study by the Aberdeen Group bears this out. Their study reports that well-aligned marketing efforts and conversion funnels can achieve...
by Kelly | Aug 24, 2022 | Digital Marketing
Simply viewing clients or customers as people to sell products and services to is a thing of the past. The leadership teams of businesses have undoubtedly heard that before. However, these professionals may not know exactly how they should be viewing their customers....
by Kelly | Aug 22, 2022 | Healthcare Marketing
You’re a health care provider, and you’re interested in bringing in new patients. You’ve heard that search engine optimization (SEO) is one digital marketing service that can help increase new patients. The question you have is, “Is SEO worth it?” That’s a valid...
by Kelly | Aug 17, 2022 | Healthcare Marketing
Health care professionals likely describe the stages of bringing in new patients as their patient acquisition process. So, they may be confused when digital marketing specialists they’re working with start talking about organic conversion funnels. However, the reality...