5 benefits professional SEO teams can provide for new health care websites
The teams that run small health care providers are themselves small. That means that they also have a LOT of demands on their time. Building an updated website and making sure its search engine optimization (SEO) is effective may be impossible to fit into your team’s...
5 tested techniques doctors can use to boost their local SEO
It can be a struggle for doctors to find the right digital marketing strategy for their practice. Some doctors may not know how some digital marketing techniques can help them, so they rely on more familiar marketing techniques like mailing out flyers or emailing...
Why does your physical therapy practice need content marketing?
Physical therapy is a health care field that’s set to grow significantly during the next few years. The U.S. Bureau of Labor Statistics projects that this field will grow by 18% between 2019 and 2029. This growth is good for patients because it means there will be...
How to choose the right content marketing package in 5 easy steps
You may have heard marketers say something along the lines of content is king and marketing is queen before. The implication in this statement is that content is the basis of all digital marketing efforts, and that’s true. That’s why it’s not surprising that a 2021...
How many SEO keywords should I use for high-ranking content?
As with other questions related to search engine optimization (SEO), the bottom-line answer isn’t very satisfying. The answer is, it depends. However, in general, a piece of SEO content should contain at least one keyword or phrase. It should also contain several...
Marketing health care to women: 10 tips to supercharge your practice’s results
Your health care practice is determined to do a better job of marketing health care to women. And that’s a noble goal. However, it’s not as easy as it first appears, especially if you don’t have much health care marketing experience. Fortunately, there are tips you...
Why is content marketing important in the digital age?
The growth of digital media has made it easier for businesses large and small to get their message out there. At the same time, there’s so much information out there now that “information overload” is a common watchword. The information overload online is one reason...
4 content marketing tips to help you plan for a new year
Your business has seen a measurable increase in leads coming in from your content marketing campaigns this year. Now, it’s time to use this success as the foundation for next year’s growth. Yet you’re not sure what to prioritize in Q4 in order to boost your chances of...
3 positive effects SEO can have for a small business in Tampa, FL
Your small business in Tampa, Florida, survived the pandemic. It’s surviving the current inflation spike and hurricanes, too. However, you’re ready to take steps to push your business beyond mere survival and into a state of consistent, measurable growth. If all that...