Marketing Academy
Find the latest tips and trends from industry experts here on our Marketing Academy blog.
Three reasons to partner with a healthcare marketing agency instead of doing all your marketing in-house
When it comes to digital marketing for your healthcare organization, you basically have two choices: hire an in-house team or partner with a marketing agency. We think an agency is the way to go, but you shouldn’t just take our word for it. We want you to be as...
Three ways to shake up your stale digital healthcare marketing strategy
Did you know that 5% of all web searches are related to healthcare? Furthermore, did you know that patients who used search to find your services are 3 times more likely to book an appointment than someone who learns about your services by other means? What you should...
Four ways you could be doing mental health marketing better
Mental health is becoming less of a stigma in society, but it still has a long way to go until most people can recognize the need for creating spaces for addressing these issues and finding solutions. One way to help advocate for mental health and help those who need...
Three reasons you should be investing in local online marketing in your area
You may already know that businesses can use online marketing to reach a vast potential target audience. However, what about when you don’t want to reach anyone except for the people in your local area? Is online marketing still worth it? Absolutely. Arguably, online...
How an online marketing agency can help you gain more traffic to your website
So many people turn to the internet when looking for a product or service they need. However, for them to be able to find what they’re looking for, businesses like yours need to have a visible presence online. It’s not enough these days to simply have a website. You...