Marketing Academy
SEO strategists: What they do & how they can benefit your business
Search engine optimization (SEO) has the power to elevate your business in many ways, and SEO strategists are the key to this. True SEO strategists use specific data to fix conversion problems, but far too many businesses have been burned by so-called “SEO experts”...
5 benefits professional SEO teams can provide for new health care websites
The teams that run small health care providers are themselves small. That means that they also have a LOT of demands on their time. Building an updated website and making sure its search engine optimization (SEO) is effective may be impossible to fit into your team’s...
5 tested techniques doctors can use to boost their local SEO
It can be a struggle for doctors to find the right digital marketing strategy for their practice. Some doctors may not know how some digital marketing techniques can help them, so they rely on more familiar marketing techniques like mailing out flyers or emailing...
Why does your physical therapy practice need content marketing?
Physical therapy is a health care field that’s set to grow significantly during the next few years. The U.S. Bureau of Labor Statistics projects that this field will grow by 18% between 2019 and 2029. This growth is good for patients because it means there will be...
How to choose the right content marketing package in 5 easy steps
You may have heard marketers say something along the lines of content is king and marketing is queen before. The implication in this statement is that content is the basis of all digital marketing efforts, and that’s true. That’s why it’s not surprising that a 2021...
