Marketing Academy
Find the latest tips and trends from industry experts here on our Marketing Academy blog.
Three top digital marketing ideas to embrace in 2021
Millions of ideas flow through our brains every day, and some are better than others. Digital marketing ideas are much the same, and it’s important to stay up to date on the ideas that can help your business the most in 2021. Any type of content that exists in...
What are some important pros and cons of SEO marketing?
Search engine optimization (SEO) is a highly popular form of digital marketing. But companies that are looking into starting SEO marketing should be aware that there are pros and cons to it. SEO focuses on improving the quality of your website, and it is also...
Four digital marketing mistakes to avoid
It’s not uncommon to make mistakes when you aren’t entirely sure what you’re doing. Just think back to when you first started driving! Many businesses have the same issue when it comes to starting and keeping up with their digital marketing. Digital marketing is...
Four tips that can help improve the SEO of your video content
Is your business starting to create more and more video content for marketing purposes? Are your videos plagued by low viewing numbers, low search rankings and low conversions? If you answered yes to these questions, then you need to take steps to improve the...
Three SEO rules your video marketing should be following
There is a huge amount of video content out there, and more and more of it is content that businesses have created as part of their marketing campaigns. One study reports that 86% of businesses said they were using video marketing in 2021. Additionally, 87% of...