Marketing Academy
Find the latest tips and trends from industry experts here on our Marketing Academy blog.
4 common SEO marketing tactics that can still boost your traffic in 2022
If you pay any attention to search engine optimization (SEO) marketing tactics, you’ll probably know some of the new ones that are growing in importance. For instance, many SEO marketing professionals are predicting a huge increase in artificial intelligence (AI)...
What jobs do digital marketers have when it comes to effective health care marketing?
The title’s question really is important to health care practices and businesses. Although it may not be one that you’ve ever asked yourself, you can change that by taking a hard look at what jobs digital marketers have when it comes to building effective health care...
3 digital marketing tips to help health care providers start 2022 off right
Health care providers have been taking a real beating over the past several years. Mostly this has come at the hands of the ever-evolving COVID-19 virus. This constant battle may have caused you to neglect your digital marketing, and that’s completely...
3 actions that can be counted as conversions in digital marketing
Conversions may appear to be a straightforward concept, especially to those who are considering them from a sales perspective. They occur when a user makes a purchase on a website. However, that’s only one way that conversions are viewed in digital marketing...
Where do conversions fit into your inbound marketing strategy?
Conversions are just one part of your inbound marketing strategy, but they are a part that gets a lot of focus from marketing teams. However, it’s also important to consider where conversions fit in relation to your overall strategy, too. Why? It’s easy to get...