Marketing Academy

Find the latest tips and trends from industry experts here on our Marketing Academy blog.
PPC news: Week of May 10, 2021

PPC news: Week of May 10, 2021

Staying on top of the latest news in pay-per-click (PPC) advertising can help your business succeed. The PPC world moves at lightning speed, and changes to best practices or new ways to analyze data can mean the difference between meeting lead goals or being behind...

Three things to remember about mobile marketing

Three things to remember about mobile marketing

You’ve spent lots of time developing a website that’s highly optimized for desktops, but your mobile game isn’t as strong.  This weakness in your marketing game can translate into missing out on a huge number of conversions. It’s estimated that there will be...