Four digital marketing mistakes to avoid

Four digital marketing mistakes to avoid

It’s not uncommon to make mistakes when you aren’t entirely sure what you’re doing. Just think back to when you first started driving! Many businesses have the same issue when it comes to starting and keeping up with their digital marketing.  Digital marketing is...
What is brand awareness?

What is brand awareness?

If you are involved in marketing for a business or your own personal brand, you may have heard of brand awareness. But what exactly is it? Brand awareness can be defined as the degree to which a member of your target audience recognizes your product or services by...